Mar 30, 2022
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It should therefore come as no surprise that Whatsapp Mobile Number List these topics also come back in the field of social advertising. In this article I will take you through the 7 most important trends for social advertising for 2022, so that you too can get the most out of your budget. 1. AR/VR in advertising, on to the metaverse AR (augmented reality) and Whatsapp Mobile Number List VR (virtual reality) continue to grow enormously worldwide and we are increasingly confronted with this in everyday life. Whether this is with online shopping or with cool games that Whatsapp Mobile Number List you have started playing. If we are to believe Facebook, AR and VR are not so much the future anymore, but the beginning of a whole new era that has already started. They therefore fully integrate this into Whatsapp Mobile Number List their strategy. Are you ready for the 'Meta'verse? Snapchat and Deloitte recently released a survey stating that by 2025 there will be more than 4.3 billion AR and VR users in the world. In 2021 this was 1.5 billion. The largest target group is 'the millennials', followed by Whatsapp Mobile Number List Generation Z, X and the boomers. In short, nearly 75% of the world's population will be using AR and VR apps by 2025. The role of AR filters Companies implement AR filters to make shopping via the internet (social) easier for consumers. For example, you can virtually try on new glasses and try lipstick Whatsapp Mobile Number List for a while. It is expected that many more applications will be added. In addition to shopping, there are also apps Whatsapp Mobile Number List that make it possible to place objects in a room, such as a car, which you can then walk around and 'sit in'. By means of AR Filters you can lift your (video) content Whatsapp Mobile Number List to the next level. Research has shown that people watch AR videos 4 times longer (75 seconds) than regular mobile videos. AR also has a higher stickiness factor. The content remains 70% longer among the target group than non-AR. Also read: Inspiration! 13 formats for content on Whatsapp Mobile Number List social media metaverse Metaverse is one of the most discussed topics of 2021.